Automotive OEM

OEM must quickly adapt to new technologies, comply with regulatory requirements, and exceed customer expectations for seamless digital experiences. This transformation affects not only products but also sales and service processes. rpc supports OEM with end-to-end solutions: from developing customer-centric strategies to implementing new retail models and activating data for personalized customer journeys. 

Key challenges
 

Automotive manufacturers are navigating a profound transformation driven by electrification, connectivity, and changing customer expectations.
 

Electrification and Software-Defined Vehicles

OEMs must accelerate the shift to electric powertrains and integrate advanced software features, requiring new development processes and global compliance.

New Sales Models and Digital Journeys

The transition to agency models and omnichannel retail demands a complete redesign of customer touchpoints and dealer relationships.

Global Rollouts and Process Harmonization

Launching new models and services across multiple markets requires standardized processes without losing local flexibility.

Data Integration for Personalization

Leveraging customer data to deliver personalized experiences while ensuring data security and regulatory compliance is critical.

Matthias Braun

The future of mobility is built at the intersection of people, data, and retail experience. Our role is to connect these dots and make change tangible for everyone involved.

Matthias Braun, Head of Automotive

Approach

rpc enables mobility leaders to turn disruption into sustainable growth. We translate trends into business models, orchestrate ecosystems, and build capabilities to deliver innovation at scale. From pilot to rollout, we make sure mobility strategies succeed in the market.
 

1

Future-proof strategy design

Turning electrification, autonomy, and shared services into profitable business models – with customer-centricity at the core. We develop strategies that not only anticipate trends but create value through actionable business models and omnichannel concepts.

2

Ecosystem orchestration

Shaping partnerships and digital platforms that integrate technology, regulation, and customer value. We design operating models and orchestrate touchpoints end-to-end to ensure seamless interaction across the mobility ecosystem.

3

Capability building and transformation

Equipping organizations and teams to master new tools, agile models, and cross-industry collaboration. From leadership enablement to employee empowerment, we foster a culture of adaptability and innovation.

4

End-to-end implementation

Driving initiatives from blueprint to market launch with measurable impact. We manage rollouts globally, align processes and systems, and ensure operational excellence through data-driven performance steering.

In a nutshell: What we bring to the table

We help organizations transform by focusing on what really matters:

  • Co-creation from day one – We work side by side with your teams to design solutions that truly fit.
  • People, processes, data – Our transformation triangle ensures a balanced, holistic approach.
  • From strategy to execution – We connect every step of the journey to drive real results.
  • Cross-industry perspective – Fresh thinking from retail and automotive sparks innovation.
  • Empowered teams – We build capabilities that make change stick and deliver measurable impact.

Work

Behind every shift lies a decision: to challenge the status quo and shape something better. That’s where our work begins – alongside the people who dare to move first.

rpc-Wie Unternehmen ihre Mitarbeitenden auf die KI-Reise mitnehmen sollten

AUTOMOTIVE OEM

Elevating ultra luxury 
lead conversion

Tackling fragmented funnels and qualification gaps, we harmonized retail processes and introduced KPI-driven coaching — boosting qualified leads by 20% and conversion by 12%.

rpc-Wie Unternehmen ihre Mitarbeitenden auf die KI-Reise mitnehmen sollten

AUTOMOTIVE OEM

Future mobility readiness 
through global training

Responding to global upskilling needs, we launched blended learning programs across 40+ markets—training 16k+ staff with a 97% satisfaction score.

rpc-Wie Unternehmen ihre Mitarbeitenden auf die KI-Reise mitnehmen sollten

AUTOMOTIVE OEM

Turning data into business impact with tailor-made LLMs

Transforming 21,500+ monthly votes and comments from internal and external data into actionable business insights.

Experts

Our team brings decades of combined experience from leadership roles and consulting. They know the sector’s nuances and are passionate about enabling your teams to succeed – whether it’s through strategy workshops, on-the-ground coaching, or full-scale program management.

Matthias Braun
Matthias Braun
Philipp Kranich
Ramona Scheibe

So, what's your challenge?

sphere

We're ready to kick-start your 
customer-centric transformation.

Matthias Braun – rpc
Matthias Braun
Partner
info@rpc-partners.com