strategy

turning customer needs into business value

The adage ‘the customer is king’ rings truer today than ever before. But how can you satisfy constantly-evolving customer wants, needs and pain points without sacrificing profitability? At rpc, we pave the way for your transformation from a product-centric to a customer-centric organization. So you can better connect with your customers and create measurable, data-driven business value.

use our capabilities to:

Generate customer-centric insights and segmentations, and develop personas

Data analytics, strategy and digital transformation

(Re)design customer and sales journeys

Strategy and digital transformation, customer experience management, experience mapping and experience design

Design no-line retail formats

Experience mapping and experience design, experience implementation

(Re)design a customer-centric business and operating model

Consulting, strategy and digital transformation

Rethink the logic behind steering and KPIs

Data analytics, performance and optimization coaching

Get people to join you on a journey of transformation

Transformation and change, employee development, training and Coaching

MODERN SALES REPS AND ORGANIZATIONS AIM FOR A POSITIVE CUSTOMER EXPERIENCE AND LOYALITY INSTEAD OF ONE-TIME SALES.

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contact our customer-centricity expert

expert
Maike Burger is expert for customer experience and touchpoint management.
Maike Burger
Customer Centricity Expert
about
Maike is our resident specialist in customer experience strategies and concepts. As a certified SCRUM product owner, she can assist you from strategy to implementation.
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