Retail

Retail is reinventing itself at unprecedented speed. Consumers expect seamless, personalized experiences across channels, while brands must adapt to new roles, data-driven operations, and sustainable models. The challenge is to deliver distinctiveness and efficiency in a world of constant change. We partner with leaders to transform retail networks into resilient, future-ready growth engines.

Let’s unlock tomorrow’s retail, today.

Key challenges
 

Omnichannel reinvention

Brands must unify stores, e-commerce, and apps into seamless journeys customers love.

Data-driven personalization

AI and analytics need to unlock relevance, loyalty, and incremental revenue.

Sustainable efficiency

Cost control and climate targets demand greener supply chains and operations.

Workforce transformation

New staff roles, digital tools, and cultural shifts redefine frontline capabilities.

Trend agility

Rapidly changing consumer preferences and lifestyle shifts require adaptive merchandising and marketing.

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Retail is where strategy meets the customer. Success lies in translating data into experiences that build trust and loyalty at scale.

Jan Schemuth​, Head of Retail

Approach

rpc enables retailers to design future-ready experiences, operations, and teams. We help brands connect data with creativity, optimize networks, and execute strategies across markets. From vision to reality, we ensure retail reinvention delivers results.
 

1

Future-proof strategy design

Turning trends and challenges into profitable, customer-centric business models. We design strategies that anticipate change and translate ambition into clear, actionable roadmaps.

2

Ecosystem orchestration

Shaping partnerships and digital platforms that integrate technology, regulation, and customer value. We design operating models and orchestrate touchpoints end-to-end to ensure seamless interaction across industries and functions.

3

Capability building and transformation

Equipping organizations and teams to master new tools, agile models, and cross-industry collaboration. From leadership enablement to employee empowerment, we foster a culture of adaptability and innovation.

4

End-to-end implementation

Driving initiatives from blueprint to market launch with measurable impact. We manage rollouts globally, align processes and systems, and ensure operational excellence through data-driven performance steering.

In a nutshell: What we bring to the table

We help organizations transform by focusing on what really matters:

  • Co-creation from day one – We work side by side with your teams to design solutions that truly fit.
  • People, processes, data – Our transformation triangle ensures a balanced, holistic approach.
  • From strategy to execution – We connect every step of the journey to drive real results.
  • Cross-industry perspective – Fresh thinking from retail and automotive sparks innovation.
  • Empowered teams – We build capabilities that make change stick and deliver measurable impact.

Work

Behind every shift lies a decision: to challenge the status quo and shape something better. That’s where our work begins – alongside the people who dare to move first.

rpc-Wie Unternehmen ihre Mitarbeitenden auf die KI-Reise mitnehmen sollten

RETAIL

Quantifying Touchpoint Value in Customer Journeys

Establishment of a data-driven Retail Performance Framework to measure and optimize the commercial impact of all retail touchpoints, leveraging customer-centric KPIs, attribution modeling, and behavioral data insights to uncover revenue drivers, synergy effects, and white spots across the customer journey.

rpc-Wie Unternehmen ihre Mitarbeitenden auf die KI-Reise mitnehmen sollten

RETAIL

Driving Footfall Through Experience-Led Retail Design

Customer-centric store redesign featuring shareable moments, seamless online integration, and flexible event spaces optimized visitor flow and created Instagram-worthy experiences to boost drive-to-store traffic and brand engagement.

rpc-Wie Unternehmen ihre Mitarbeitenden auf die KI-Reise mitnehmen sollten

RETAIL

Scaling Growth Through Strategic Process Standardization

Systematic review of 400 processes across headquarters and markets delivered one strategic organizational blueprint with optimized FTE structure and clear governance model for future growth.

Experts

Our team brings decades of combined experience from leadership roles and consulting. They know the sector’s nuances and are passionate about enabling your teams to succeed – whether it’s through strategy workshops, on-the-ground coaching, or full-scale program management.

Jan Schemuth
Michael Erz
Sina Droste

So, what's your challenge?

sphere

We're ready to kick-start your 
customer-centric transformation.

Jan Schemuth is Senior Partner at rpc – The Retail Performance Company
Jan Schemuth
Senior Partner
info-es@rpc-partners.com