Key challenges
Sales Steering & Online Visibility
Effectively steering sales activities and increasing online visibility are central challenges. Companies must adapt to changing customer behaviors, where digital channels play a growing role in the decision-making process. This requires robust online strategies, targeted lead generation, and the ability to track and optimize sales performance across multiple platforms.
Customer Experience & Professionalization
Delivering an outstanding customer experience is more important than ever. The industry faces the task of professionalizing every touchpoint—from initial inquiry to aftersales support. This includes investing in staff training, standardizing processes, and leveraging digital tools to ensure consistent, high-quality interactions that build trust and loyalty.
Network & Dealer Development
Building and maintaining a strong dealer and service network is crucial for market success. Companies must focus on recruiting, developing, and supporting dealers to ensure they can meet evolving customer needs, represent the brand effectively, and deliver reliable service across regions.
Data Management & CRM Integration
Harnessing the power of data is a key differentiator. Integrating CRM systems and using data analytics enables companies to better understand customer needs, personalize offerings, and make informed business decisions. The challenge lies in breaking down data silos, ensuring data quality, and fostering a data-driven culture.
Pricing, Cost Pressure & Margin Management
The industry is under constant pressure to optimize pricing and manage costs. Rising input prices, competitive markets, and customer demands for transparency require companies to develop dynamic pricing strategies and continuously seek efficiencies to protect margins.
Demand Fluctuations & Overcapacity
Managing fluctuating demand and avoiding overcapacity are ongoing challenges. Companies must be agile in adjusting production, inventory, and workforce levels to respond to market cycles, while also developing flexible business models that can withstand economic volatility.
Lead Generation & Business Model Innovation
Generating high-quality leads and innovating business models are essential for sustainable growth. This involves adopting new approaches to marketing, exploring digital sales channels, and developing value-added services that differentiate the company in a crowded marketplace.
Consolidation & Changing Market Structures
The market is experiencing consolidation, with mergers and acquisitions reshaping the competitive landscape. Companies must adapt to these changes by reassessing their strategies, strengthening core competencies, and seeking partnerships that enhance their market position.
From vision to rollout — we help you get it done
At rpc, we combine deep industry expertise with a hands-on mindset. Our solutions emerge at the intersection of market demands, organizational goals, and operational feasibility.
We are transformation partners — from first vision to scaled implementation. Our services are designed to initiate, activate, and scale change in a structured and human-centered way.
Through our cross-functional service portfolio — from people empowerment and performance management to program rollouts and digital tools — we help turn ambition into measurable impact.
In a changing industry, the best strategy is one your people can actually deliver.
Erik Bellendir, Partner
Approach
rpc helps Construction players tackle complex market demands through smart, customer-centric solutions. We co-create service models, strengthen sales and aftersales networks, and enable agile, data-driven performance. By bridging strategy and execution, we empower teams to deliver consistent, high-impact experiences that drive efficiency, loyalty, and sustainable growth.
Customer-centric retail transformation
Redesigning the customer journey and enabling networks to meet rising expectations with agility and consistency.
Performance management and data-driven steering
Creating transparent, actionable frameworks to measure and optimize performance in real time.
Capability
building and upskilling
Delivering global learning programs that prepare teams for digital tools and new business models.
End-to-end implementation
and rollout
Ensuring initiatives take root through hands-on implementation across regions and markets.
Work
Behind every shift lies a decision: to challenge the status quo and shape something better. That’s where our work begins – alongside the people who dare to move first.
TRUCK & BUS
Retail Digitalisation Initiative
Retail digitalisation process & IT framework; incl. roll-out project management, change management & dealer training.
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Retail Standards Initiative
Retail sales & aftersales capability framework & excellence standards, for more customer orientation and digitalisation.
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Sales Incentive Program
Redesign of a Sales Consultant bonus / commission structure for more stringent performance orientation.
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Premium Customer Experience Roadmap
Defined premium CX strategy, vision & service design principles as a basis for an integrated brand experience development.
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Electric Boost Sales Training Event
Specialised event-based sales training curriculum focused on new electric product portfolio, incl. customer journey.
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Sales Development Programs
Structured sales development programme for international sales and customer experience excellence.
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Future Readiness Workshop
Strategy design and team building workshop to ensure future readiness by making steady progress towards a clear target picture.
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Go-To-Market Strategy
Defining a go-to-market strategy for the German bus market; incl. concrete potential retail partner identification.
Experts
Our experts bring a strong mix of industry backgrounds and consulting experience to help you move from strategy to execution. Whether it’s designing future-ready sales approaches, enabling your dealer and service network, or managing large-scale capability programs, we work side by side with your teams to make transformation happen.
Let’s move forward – together
We're not here to tell our clients what to do. We’re here to help them do it – with clarity, confidence, and a shared goal. Reach out to us to explore how we can support your journey.
In a nutshell: What we bring to the table
We help organizations transform by focusing on what really matters:
- Co-creation from day one – We work side by side with your teams to design solutions that truly fit.
- People, processes, data – Our transformation triangle ensures a balanced, holistic approach.
- From strategy to execution – We connect every step of the journey to drive real results.
- Cross-industry perspective – Fresh thinking from retail and automotive sparks innovation.
- Empowered teams – We build capabilities that make change stick and deliver measurable impact.
Whether through a short workshop, pilot, or full enablement –
we’re ready when you are.
Fuel for transformation
Fresh ideas for those shaping change
