rpc-success-story-telekom-fachmarkt-concept
Success Story

Telekom Fachmarkt Concept

We have made it our task to make the Telekom shop-in-shop area not only flexible but also more homely and sustainable, with reusing existing furniture in a new context. We are recreateing the feeling of home that encourages the costumer to stay longer and to reconnect even better with the brand and the products.
Client: Telekom
Project: Telekom Fachmarkt Concept
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Scenography

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The Challenge

The main focus was to reuse existing furniture and revive it in a new context to become sustainable and fair at the same time. New arrangements of furniture create a completely new spatial situation and scenography. Cozy and homely elements are integrated, which transfer a new feeling of the space. Customer will feel like home and be able to relax as if they were in their own living-room. Small details such as decorative elements or lighting support this homely atmosphere. This comfortable sense of well-being leaves a long-lasting emotional impression on the customer. It encourages the customer to linger longer and t engage even better with the products and the brand itself.

The design concept & storytelling

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Adjustable design for all sizes
 

Large

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Medium

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Small

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Floorplan configuration
 

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The design

Our concept can be adapted to different sizes and shapes of any floorplans.
We created a place that makes the brand unmistakable and creates a direct recognition value. The color magenta cannot be overlooked in any environment and literally attracts customers to the shop area.

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So... how can we help you?

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We’re ready to kick-start your
customer-centric transformation

Vladimir Moldovanu
Vladimir Moldovanu
Creative Director
info@rpc-partners.com