Connecting brands and customers

Future Retail

Inspire with innovative retail formats

Create experiences

Customer Journey & Customer Experience


Enable a consistent customer perception

Digital & physical world


Interlaced communication channels

Hand in hand

Digitalization &

Big Data

Be ready for the digital transformation

Welcome to rpc


 “rpc was founded to offer end-to-end services, in order to accompany our clients on the whole way to a lasting retail transformation. From strategy to action we realize the potential of our clients' retail."


Jan Schemuth, Managing Director rpc

A joint venture by BMW Group and h&z

ISPO Digitize 28. - 29. June


rpc is part of the ISPO Digitize Summit and represented in two workshops. We focus on the topics Smart Data & Digitalization and how digital touchpoints create real business value. 



FT 1000: Europe's Fastest Growing Companies 


The FT 1000: Europe's Fastest Growing Companies is a list of the top 1000 companies in Europe that have achieved the highest percentage growth in revenues between 2013 and 2016. rpc – The Retail Performance Company is ranked 56th out of 1000 companies.





Growth Champion 2018


rpc is one of the Top 20 Growth Champions for 2018. This is the result of a study, which news magazine Focus carried out, together with data company Statista, to determine the fastest growing companies in Germany.

SAP Quality Awards 


The SAP Quality Awards honor companies for highly successful SAP implementation projects. SAP has presented rpc – The Retail Performance Company with the Bronze Award for Fast Delivery.

Selected clients and brands


Branch: automobile manufacturer

Employees: approx. 122,000 

Turnover: 92.2 billion EUR


Branch: automobile manufacturer

Deliveries >300,000 units p. a.

Rolls-Royce Motor Cars

Branch: automobile manufacturer

Deliveries > 4,000 units p. a.

BMW motorcycle

Branch: vehicle manufacturer

Deliveries >123,000 units p. a.

Claas KGaA mbH

Branch: agricultural technology

Employees: approx. 11,400 

Turnover: 3.82 billion EUR

Novus Dahle GmbH & Co. KG

Branch: fastening & office technology

Employees: approx. 1,200 

Turnover: approx. 135 million EUR

B. Braun AG

Branch: pharmaceutical products

Employees: approx. 54,000 

Turnover: 6.13 billion EUR

Harman/Kardon by Harman

Branch: electronics manufacturers

Employees: approx. 24,200 

Turnover: approx. 5.35 billion USD

Bowers & Wilkins

Branch: entertainment electronics

Turnover: approx. 124 Mio. GBP

Harman Becker 

Branch: automobile supplier

Employees: approx. 2,000 

Turnover: 1.38 billion EUR


Branch: vehicle fleet management

Vehicles: approx. 555,000 p.a.

DAF trucks

Branch: heavy-duty commercial vehicles

Delivery: approx. 43,200 trucks



Branch: banking, finance

Employees: approx. 52,103

Turnover: approx. 1.9 billion EUR

Aesculap (branch of B. Braun)

Branch: medical technology

Employees: approx. 54,000

Turnover: approx. 1.50 billion EUR


Branch: food

Employees: approx. 339,000 

Turnover: 4.25 billion CHF

Mercury Marine

Branch: Nautical Industry

Employees: approx. 13,000

Turnover: 4.1 billion USD

Deutsche Telekom

Branch: telecommunications

Employees: 225.243

Turnover: 69,2 billion EUR

Focus on Retail

Customer Journey and Customer Experience

The customer journey is becoming progressively more complex. The number of variations is increasing, as are the angles for shaping the customer experience. Whatever touchpoints there are between the customer and the company, they have to be cross-functional and consistent throughout the whole customer journey and merge together in the background. This requires a compelling brand image and connected processes across all interfaces, for which a cross-functional customer experience management strategy is key. read more >


It is an undisputed fact that the digital and physical worlds are increasingly fusing together – even in the retail sector. Companies communicate across almost all sales channels simultaneously: bricks-and-mortar, online stores, websites, social media, direct marketing, events, etc. To ensure successful omni-channel sales, it is vital to interconnect all these channels seamlessly to offer customers a standardized shopping and brand experience. read more >

Digitalization and Big Data

The digitalization of sales is in full swing. Nonetheless, many companies are finding it difficult to make the most of the advantages offered by the digital transformation. They often lack understanding and compelling implementation. With silo-structured, digital channels and separate logging of the customer interactions they produce, companies are leveraging only a fraction of the digital sales potential available. A more far-reaching transformation that extends across the whole company – across all levels and customer interfaces – is required to implement the transformation process effectively. read more >

Latest News




Sales delivers the strongest proof of success. It requires strategic vision and operative strength. That is the powerful consulting duo which sets us apart.




Our coaching is characterized by an approach which is networked and firmly rooted across every corporate department and hierarchy. We are a catalyzer for lasting change – among individuals and teams.




Reaching the top and staying there requires training. We know how – from training strategies, to the development of training courses, to their execution. We also offer full-service event management for product launches – internationally.






To us, HR is more than just recruiting and training the right employees. Working as your partner we will help you to design and implement all of your HR services. 

rpc Management


Christian Feilmeier:


"Our name says it all. By paving the way for our clients and accompanying them on their journey, we are able to measure ourselves by the speed they reach together with rpc."


Christian Feilmeier is the managing director of The Retail Performance Company. He is responsible for the markets of Germany, Austria, Switzerland, China, and North America. After finishing his business degree and taking part in the BMW Group's junior talent program, Mr. Feilmeier held various roles in the financial division of the BMW Group, including serving as the head of investor relations. As CFO of the BMW Group Canada, he joined the sales division in 2007 before focusing entirely on retail as the head of retail performance consulting at the BMW Group as of 2011.

Jan Schemuth:


"We make sales stronger with every service and product we offer. Working at the point of interface to the customer is something that fascinates me each and every day. With our extensive, in-depth sales expertise, we can all move mountains at rpc – for the company and its clients."


Jan Schemuth has served as the managing director and chief financial officer of The Retail Performance Company since January 1, 2015. He is responsible for new client accounts and markets, business development, and operative business management. Mr. Schemuth has extensive consulting experience and held numerous leadership positions at BMW before joining rpc. After training in the banking industry and completing a business degree at the Ludwig Maximilian University of Munich, he worked for the international management consulting company A.T. Kearney. He also founded and served as the head of the consulting division for the relationship management specialists Pepper Technologies. Mr. Schemuth has held various management roles since joining BMW in 2003, including that of sales manager for BMW M Asia, head of international market development, and head of new vehicle processes. His most recent responsibilities included heading retail performance steering for all international BMW markets.

Erik Bellendir:


"rpc's successful growth equals considerable opportunities for our clients, too. Our broad, network-based mindset and approach across all sales channels, topics and countries gives us the ability to significantly build on your strengths in sales."


Erik Bellendir is a Partner at The Retail Performance Company. He leads the coaching division and is the contact for the markets of Belgium, France, Great Britain, Luxembourg, and the Netherlands. His experience in sales stems from positions as a consultant in the advertising industry and as the group marketing and customer relationship manager for BMW in Australia. Mr. Bellendir's most recent experience was serving as a consulting and coaching specialist at BMW for increasing performance at the global sales organization. He also holds a master's degree in Marketing.

Michael Erz:


„rpc is shaping the retail of the future. With our international footprint and our end-to-end performance portfolio from strategy to PoS implementation, we offer our customers optimal solutions for setting standards in sales.“


Michael Erz is a partner at The Retail Performance Company and is responsible for the Consulting division. He has been working for rpc since the end of 2013 and played a key role in establishing the Consulting Service Line and Business Technology Line. His specialties include complex solutions at the customer interface and in multi-channel CRM processes as well as implementation and international product launches. Michael Erz supports companies in their sales strategy, dealer development and in the design and optimization of business models. Before joining rpc, Michael Erz held a number of management roles in his capacity as corporate consultant, providing consultation services for the automotive industry as well as companies operating in the fields of healthcare and consumer goods. Michael Erz studied business, economics and sociology at the University of Trier.

Christoph Kunz:


"Our goal is to convey knowledge and abilities in such a way that they can then be independently applied in day-to-day sales activities. That strengthens rpc as a full-service agency for sales. To make that happen, we use the latest instructional methods and continuously invest in our employees. They are the key to our success."


As a Partner at The Retail Performance Company, Christoph Kunz is responsible for all sales support training programs from initial design to realization. That includes the market introduction of new products and services, including full-service support for event management. Mr. Kunz is also responsible for the markets of Italy and Spain. His professional career prior to joining rpc included heading both the automotive as well as sales and growth divisions at h&z. He has been working with sales strategies and their implementation for over 18 years, including in management consulting at BMW and Oracle. Mr. Kunz studied Business Administration in Munich, London, and Milan.

























The market is becoming increasingly dynamic on account of higher, more differentiated customer expectations – and this is changing the landscape of sales. By founding rpc we have succeeded in setting up a specialist operation which can help us keep up to date in sales and to use the opportunities of digitalization. rpc also works in a networked and cross-industry way, which adds value to what it does.”


Dr. Rainer Feurer, Senior Vice President Sales Development and Customer Relations, BMW Group.